EP04: From Idea to Reality: Secrets to Starting a Successful Business
In this episode, Toa Green zeroes in on when and how to start a business - specifically, how to determine if your idea is a good one and how to take the first steps towards making it a reality. As a seasoned entrepreneur, she shares her personal process for evaluating ideas and provides practical advice for pushing through the inevitable challenges that come with starting a new venture.
Toa’s highlights from the episode:
The reality of being an entrepreneur and how to find out if that’s *really* what you want to do
Listening to yourself when the idea doesn’t go away
Practical steps to take when you want to launch a new business or project
How to ask for help along the way
You’ll gain insights on how to assess the viability of a business idea, overcome self-doubt, and take action towards their entrepreneurial dreams.
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Resources From the Episode
“Magical Spreadsheets” at Restaurantowner.com
Quotable Moments From the Episode
“One of the biggest indicators for knowing when you need to do something and make a move for something is when you have that thought in your head and it doesn't go away.” - Toa Green
“My big indicator when I want to do something new is just does it just gnaw on your brain until it gets annoying? When it gets to that point where it's annoying for your friends that that's all you're talking about, it's probably time for you to do something about it.” - Toa Green
“I think any industry, if you are interested in it and you're not familiar with it, you need to just go work in that industry and gain some knowledge and gain the knowledge of whether you even want to work in that space. Because if you're going to be an entrepreneur, you're going to be spending a lot of time in that space. So you better find out if that's something you even want to pursue.” - Toa Green
“Whenever we do a build project, I double the timeline and I double the money that I think I'm going to need because it always happens and there's never been I've never figured out a way around that.” - Toa Green
I have always felt like the regret of not trying is way worse than any sort of failure that could come from trying. - Toa Green
“I just want to encourage you to not let that fear hold you back. You don't want to look like a failure. You don't want to look like you don't know what you're talking about. And one of the things for me that was a huge turning point as an entrepreneur was–the second I stopped caring about how I looked to the outside world–that was when things changed for me and turned around in a big way.” - Toa Green
“So much of what holds people back is the fear of looking a certain way or presenting a certain way. And if you can let go of that from the beginning, think of what could flood into your life. And what could come into your life to help propel you to wherever it is you're wanting to go.” - Toa Green
“I can guarantee you every business that you've seen out there that you know, looks from the outside, “successful.” They have had all the same trials and had other moments where they have looked like idiots.” - Toa Green
Connect with Toa!
C&B Podcast website
*Production by Four Eyes Media*
